Syncek vs Factorial
HR and CRM are different jobs.
Factorial is an excellent HR platform for Spanish and European SMBs — payroll, time off, onboarding, documents. If you're also hoping to run your client pipeline in there, that's asking one tool to do two quite different jobs.
Side-by-side comparison
FactorialThem
- HR-first by designPayroll, time off, documents, onboarding — that's the core. Any CRM-shaped feature sits outside that core.
- Thin CRM surface areaStructured records for clients, deals and pipelines aren't the product's main job.
- Wrong workflows for sales and CSNavigation, search, and defaults are shaped for HR admins — not for people closing deals or managing retainers.
- Two jobs, one toolMixing HR and CRM inside the same product tends to make both harder to maintain.
SyncekSyncek
- Dedicated CRMEverything we ship is in service of managing clients, deals, pipelines and team collaboration around them.
- Deep record and pipeline modelStructured fields, relations, saved views, Kanban — the tools you actually need to run a pipeline.
- Built for sales, success, and opsErgonomics tuned for people who work with customers every day, not for HR workflows.
- Runs alongside FactorialKeep Factorial for HR. Use Syncek for the CRM. Separate tools, fewer compromises, simpler data ownership.
Fair enough
When Factorial is doing the right job.
If HR is your main problem to solve — payroll, time off, onboarding — Factorial is one of the best in Europe for that. Syncek is what you reach for when client relationships and pipelines need a tool of their own, not an extra tab in the HR platform.