HubSpot Alternative: a CRM without the all-in-one suite.
HubSpot is a marketing-sales-service platform with a CRM inside it. For most small businesses that's more surface area than they need. Syncek is just the CRM, the part you actually use every day.
Salva Sanchiz · Founder ·
Side-by-side comparison
HubSpotThem
- Built as an all-in-one suiteMarketing Hub, Sales Hub, Service Hub, CMS Hub, powerful if you need it, overwhelming if you don't.
- Advanced features live behind paid tiersThe free CRM is generous on paper, but workflows, custom reports, and team features often sit on the Professional tier.
- Real onboarding investmentMost teams that go beyond the free tier end up bringing in a HubSpot consultant or dedicating an admin.
SyncekSyncek
- A focused CRM, not a suiteContacts, opportunities, pipelines, notes. No marketing automation you're not going to use.
- Core features are not paywalledCustom fields, views, Kanban, and permissions are part of the product. Not a premium tier.
- Spreadsheet-familiar setupIf you can run a spreadsheet, you can run Syncek. No admin, no consultant, no onboarding fee.
How do HubSpot and Syncek actually differ?
Nine lenses for picking the right shape of CRM.
| Dimension | HubSpot | Syncek |
|---|---|---|
Product shape |
All-in-one platform. Marketing, Sales, Service, CMS, and Operations Hubs sold separately. | Syncek Focused CRM: contacts, opportunities, pipelines, and notes. No marketing automation, no CMS. |
Target team |
Mid-market and enterprise sweet spot, with a free CRM tier that draws in startups. | Syncek Small businesses who need a real CRM without an enterprise rollout. |
Time to first useful day |
Hours to weeks. The free CRM is fast; anything past free usually needs an admin or a HubSpot consultant. | Syncek Minutes. Drop a CSV, map columns, start. No onboarding fee, no consultant. |
Customization model |
Powerful but tier-gated. Custom properties on free; workflows and custom reports start at Professional; custom objects are Enterprise-only. | Syncek 20+ typed fields, custom pipelines, and saved views on every paid tier. Not a premium add-on. |
Pricing model |
Per-seat plus per-marketing-contact, with feature gates per Hub and per tier. Annual commitment for the lowest prices. | Syncek One published price per user per month, monthly or yearly. Three plans, no Hub mix-and-match. |
Marketing automation |
First-class: email sequences, landing pages, forms, and ad attribution baked in (Marketing Hub). | Syncek Out of scope. Pair Syncek with a focused email tool (e.g. Brevo, Mailerlite) if you need outbound automation. |
Inline editing |
Record-detail pages and edit-in-place tables, but the spreadsheet metaphor is not the design center. | Syncek Spreadsheet-familiar inline editing across every view. Click a cell, type, move on, same muscle memory. |
Data ownership |
Export is supported, but reports + workflows live inside the product and don't follow you out. | Syncek Export anything to CSV or Excel anytime, including after cancellation. No retention games. |
Best at |
Running a unified marketing + sales + service motion when you have the team to operate all of it. | Syncek Running the daily CRM job: pipeline, contacts, opportunities, without a platform tax. |
HubSpot and Syncek, side by side
- HubSpot starts at
- €20 per user / monthStarter Customer PlatformSource
- Syncek starts at
- $23 per user / monthHubSpot has a free plan; Syncek does not.
- Where HubSpot exports
- CRM > Contacts / Companies / Deals > ExportThe download link is emailed, and it expires after 30 days.
Prices checked on 2026-08-22 against each vendor's own page, each in the currency that vendor publishes, so the two are not a converted comparison. Vendors change them without notice.
How do you move from HubSpot to Syncek?
Four steps, usually a single afternoon for under ~5,000 records. The hardest part is deciding what to leave behind.
Export from HubSpot
Export Contacts, Companies, and Opportunities as CSV from each CRM object's list view: click the Export button top-right. Note: HubSpot's Workflows, Sequences, and email history do not export, those are the boundary of the migration.
Map fields to Syncek
Syncek's import wizard previews each column and lets you pick the field type (phone, email, currency, stage, relation). Custom properties from HubSpot map cleanly to typed fields in Syncek; multi-select properties become select fields.
Rebuild the pipeline
HubSpot Opportunity stages become Syncek pipeline stages, same names, same order. Probabilities are optional. Saved views replace HubSpot dashboard tiles; recreate the three or four you actually use, skip the rest.
Decide what to retire
Marketing automation, landing pages, and email tracking don't come along. Most small teams retire them on purpose; if you depend on them, keep HubSpot Marketing Hub and pair it with Syncek for the CRM side.
Syncek vs HubSpot, common questions.
Can I migrate my HubSpot data into Syncek?
Yes. Export Contacts, Companies, and Opportunities as CSV from HubSpot, then import them into Syncek with the visual mapper. Custom properties map to typed fields. Workflows, Sequences, and email engagement history do not migrate, those live inside HubSpot and aren't exportable.Will I lose HubSpot's marketing automation?
Yes. Syncek is a focused CRM. No email sequences, landing pages, or ad attribution. If you depend on Marketing Hub, the practical path is to keep HubSpot Marketing and use Syncek as the CRM, or swap to a focused email tool like Brevo or Mailerlite that talks to Syncek.Is Syncek cheaper than HubSpot for a small team?
For a 5-person team that only needs CRM, Syncek is materially cheaper than HubSpot Sales Hub Professional, the tier most small teams end up on once they outgrow the free CRM. The fair comparison is HubSpot Sales Hub Starter vs Syncek Pro; check the live numbers on each product's pricing page, because HubSpot updates tiers frequently.Does Syncek do email tracking and sequences?
No. Outbound email tracking, sequences, and meeting scheduling live in HubSpot's Sales Hub. Syncek tracks opportunities, contacts, and pipeline activity; if you need send-and-track-from-CRM, pair Syncek with a tool that does that one job well.Can I run HubSpot and Syncek side by side during transition?
Yes, and most teams do. Keep HubSpot read-only for historical email and marketing, do new sales work in Syncek, and retire HubSpot when the team agrees the CRM job is fully covered. Export anytime. Syncek doesn't lock data in.
When HubSpot still makes sense.
If you're running a full marketing + sales + service operation under one roof, if you already have a HubSpot admin, or if you depend on HubSpot's native email automation and landing pages, stay put. Syncek is the right call when you want a CRM that does the CRM job well, not a platform that does many jobs.
Other alternatives to HubSpot
Six CRMs small teams weigh up against HubSpot, with the cheapest way in to each one. Every price read from that vendor's own page, in the currency they publish it in.
| CRM | Free plan | Entry price | Plan |
|---|---|---|---|
| Freshsales | No | €9 per user / monthSource | Growth billed annually |
| Pipedrive | No | €14 per user / monthSource | Lite billed annually |
| Zoho CRM | Yes | €14 per user / monthSource | Standard billed annually |
| Syncek (this is us) | No | $23 per user / month | Starter billed annually |
| Salesforce | Yes | $25 per user / monthSource | Starter Suite monthly or annually |
| Insightly | No | $29 per user / monthSource | Plus billed annually |
| Attio | Yes | €31 per user / monthSource | Plus billed annually |
The whole table was last read in full on 2026-08-22, each price in the currency that vendor publishes for Europe. Any row read on a different day carries its own date. Vendors change prices without notice, so treat this as a starting point and confirm before you buy.
Zoho CRM
Zoho CRM lives inside the Zoho One business suite. Syncek is a standalone CRM that pairs with whatever you already use.
Salesforce
Salesforce is the enterprise CRM standard. Syncek is a focused CRM for small businesses.
Pipedrive
Pipedrive is pipeline-first for sales reps. Syncek treats tables and pipelines as equals.
Freshsales
Freshsales targets mid-market sales orgs with the Freshworks suite around it. Syncek is a focused CRM for small teams.
Attio
Attio is a beautiful AI-native CRM for VC-backed startups. Syncek is the calmer choice for SMBs.
Insightly
Insightly bundles CRM and project management. Syncek is a focused CRM that pairs with your existing project tool.
Sources
Where do these claims come from?
Every limit, price and capability stated on this page is taken from the vendor's own published documentation. Vendors change their plans, so check the source if the detail matters to your decision.