Microsoft Dynamics 365 Alternative: a CRM without the enterprise stack.
Microsoft Dynamics 365 is a powerful suite of enterprise business apps. Sales, Customer Service, Field Service, Marketing, orchestrated through Power Platform and rolled out by partners. For a 5-person team that just needs a CRM, that's a wildly different shape of product.
Salva Sanchiz · Founder ·
Side-by-side comparison
Microsoft Dynamics 365Them
- Enterprise-first productBuilt for organisations with thousands of seats, governance committees, and partner-led implementations.
- Microsoft ecosystem assumedReal value comes from deep integration with Azure, Power BI, Power Automate, Teams and the wider 365 suite. You pay for the stack.
- Implementation projects, not signupsMost successful Dynamics 365 rollouts go through a Microsoft partner, weeks or months before first useful day.
- Licensing complexityPer-user, per-app, per-environment. Sales, Service, Marketing, Finance all priced separately, with attach SKUs for capacity.
SyncekSyncek
- Small-business first productBuilt for small teams that need a CRM, not an enterprise transformation programme.
- No platform taxSyncek runs in your browser; no Azure tenant, no Power Platform licensing, no central IT involvement.
- Self-serve in minutesSign up, drop a CSV, start. No partner, no admin, no kickoff workshop.
- One simple pricing modelOne published price per user, three plans, see the pricing page for current numbers. No SKU matrix.
How do Dynamics 365 and Syncek actually differ?
Nine lenses for picking the right shape of CRM. Dynamics 365 is enterprise software; Syncek is for small businesses.
| Dimension | Microsoft Dynamics 365 | Syncek |
|---|---|---|
Product shape |
Enterprise business suite. Sales, Customer Service, Field Service, Marketing, Finance, orchestrated through Power Platform and Dataverse. | Syncek Focused CRM: contacts, opportunities, pipelines, notes. One product, one shape, no Power Platform layer underneath. |
Target organisation |
Mid-market and enterprise: organisations with thousands of seats, governance committees, central IT, and dedicated CRM admins. | Syncek Small businesses who need a CRM working today, without a partner programme or an IT department. |
Pricing model |
Per-user, per-app SKUs (Sales, Customer Service, Field Service, Marketing) with capacity add-ons for Dataverse, Power Automate flows and AI Builder credits. | Syncek One published price per user, three plans. No per-app split, no capacity meters, no attach SKUs. |
Implementation model |
Partner-led. Most successful Dynamics 365 rollouts go through a Microsoft partner with a discovery, design and deployment project, weeks or months before first useful day. | Syncek Self-serve. Sign up, drop a CSV, start. No partner, no statement of work, no kickoff workshop. |
Microsoft ecosystem assumption |
Most value lands when you're already on Microsoft 365, Azure, Teams and Power BI. Dynamics 365 is designed to compound that stack. | Syncek Ecosystem-agnostic. Runs in any browser, exports plain CSV/Excel, pairs with whatever email, accounting and BI tools you already use. |
Customization model |
Power Platform + Dataverse: model-driven apps, custom tables, business rules, plug-ins, Power Automate flows. Vast, but a discipline of its own. | Syncek Typed fields, custom pipelines, saved views, and per-record permissions configured in the product UI. Smaller surface, no Power Platform skill required. |
Reporting and analytics |
Native Power BI integration is the headline strength: enterprise-grade dashboards, semantic models, row-level security, embedded analytics. | Syncek Saved views, filters, sorts and per-stage pipeline metrics inside the product. For deeper BI, export to CSV and feed your existing tool. We don't try to be Power BI. |
Governance and compliance |
Deep enterprise governance. Azure AD, Conditional Access, DLP policies, audit logs, regional data residency, sector certifications. Built for regulated industries. | Syncek Solid baseline. SSO-ready auth, role-based permissions, EU hosting, audit trail on records. Not a substitute for Microsoft Purview if compliance is your centre of gravity. |
Best at |
Running a Microsoft-standardised enterprise where CRM, field service, finance and BI need to live inside one governed platform. | Syncek Running the daily CRM job: pipeline, contacts, opportunities, for small teams that don't need (and don't want to fund) the rest of the stack. |
Microsoft Dynamics 365 and Syncek, side by side
- Microsoft Dynamics 365 starts at
- $65 per user / monthSales ProfessionalSource
- Syncek starts at
- $23 per user / month
- Where Microsoft Dynamics 365 exports
- Power Apps maker portalThere is no export button. It runs through the Power Apps maker portal, the Dataverse Excel add-in or a Power Automate flow.
Prices checked on 2026-08-22 against each vendor's own page, each in the currency that vendor publishes, so the two are not a converted comparison. Vendors change them without notice.
How do you move from Dynamics 365 to Syncek?
Four steps. The CSV part is straightforward; the harder call is deciding what stays on Microsoft on purpose. Power BI dashboards, Power Automate flows, and Teams integration aren't things Syncek tries to replace.
Export from Dataverse
Export Contacts, Accounts and Opportunities from Dataverse: either via the Power Apps maker portal (Export → CSV), via Dataverse's Excel add-in, or via a Power Automate flow into CSV. Custom tables come out the same way. Workflows, business rules and Power Automate flows do not export as CRM data, those live in the Power Platform layer.
Map fields to Syncek
Syncek's import wizard previews each Dataverse column and lets you pick the field type (phone, email, currency, stage, relation). Option Sets map to Syncek select fields; lookup columns become Syncek relations. Money fields land in currency fields with the right currency code.
Rebuild the pipeline
Dynamics 365 Opportunity sales stages become Syncek pipeline stages, same names, same order. Probabilities are optional. Replace the dashboard tiles you actually use with Syncek saved views; skip the ones nobody opened.
Decide what stays on Microsoft
Power BI dashboards, Power Automate flows, Teams chat integration, Outlook side-pane, and Microsoft Purview compliance shouldn't try to follow you over. Syncek doesn't replace them. Keep the Microsoft pieces you depend on, point them at Syncek's CSV export, and let the CRM job live where it's lighter to run.
Syncek vs Microsoft Dynamics 365, common questions.
Can I migrate my Dynamics 365 data into Syncek?
Yes. Export Contacts, Accounts, Opportunities and custom tables from Dataverse as CSV (via the Power Apps maker portal, the Dataverse Excel add-in, or a Power Automate flow), then import them into Syncek with the visual mapper. Option Sets map to select fields, lookups become relations, money fields land in currency fields. Power Automate flows, business rules, and Power BI dashboards don't migrate, those belong to the Power Platform layer, not the CRM data.Will I lose Power Platform and Power Automate?
Yes. Syncek doesn't ship Power Platform, Dataverse model-driven apps, or Power Automate. If your operation depends on those: model-driven apps for field service, complex approval flows, Dataverse custom tables, staying on Dynamics 365 is the honest call. For small teams whose Power Automate use is mostly notifications and simple field updates, the equivalent lives outside the CRM (Zapier, Make, n8n) and Syncek pairs with those fine.Is Syncek cheaper than Dynamics 365 Sales Professional?
For a small team that only needs CRM, Syncek is materially cheaper than Dynamics 365 Sales Professional, and the gap widens once you factor in the Power Platform capacity, partner implementation and admin overhead that usually attach to a Dynamics rollout. The fair comparison is Sales Professional vs Syncek Pro; check the live numbers on each product's pricing page, because Microsoft updates SKUs and capacity meters regularly.What about Microsoft 365 and Teams integration?
Syncek runs in any browser and doesn't ship the deep Outlook side-pane or Teams chat integration that Dynamics 365 has. If embedded Teams workflows are core to how your sales team operates, Dynamics 365 is the better fit. If Microsoft 365 is just where email and docs live, Syncek works alongside it: open a opportunity in one tab, Outlook in another, no integration tax to pay.Can SMBs ever justify Dynamics 365?
Yes: if you're a small business already standardised on Microsoft (Azure AD, Power BI, Teams as your operating system), genuinely planning to grow into mid-market governance, or in a regulated sector where Microsoft Purview and Azure compliance certifications matter, Dynamics 365 is a defensible call. For most small teams whose Microsoft footprint is Outlook and Excel, the partner cost and licensing surface area outweigh the depth, and a focused CRM does the job better.
When Dynamics 365 still makes sense.
If you're a mid-market or enterprise organisation already standardised on Microsoft, with governance, compliance and integration requirements that span Finance, Field Service and Customer Service. Dynamics 365 is built for you. Syncek is the right call for the small businesses sitting under that line, who just need pipelines, contacts and opportunities to work today.
Other alternatives to Microsoft Dynamics 365
Six CRMs small teams weigh up against Microsoft Dynamics 365, with the cheapest way in to each one. Every price read from that vendor's own page, in the currency they publish it in.
| CRM | Free plan | Entry price | Plan |
|---|---|---|---|
| Zoho CRM | Yes | €14 per user / monthSource | Standard billed annually |
| HubSpot | Yes | €20 per user / monthSource | Starter Customer Platform monthly or annually |
| Syncek (this is us) | No | $23 per user / month | Starter billed annually |
| Salesforce | Yes | $25 per user / monthSource | Starter Suite monthly or annually |
| SugarCRM | No | $59 per user / month15 seats minimumSource | Sell Standard billed annually |
| Oracle CX Sales | No | $150 per user / month10 seats minimumSource | Fusion Sales Enterprise Cloud Service billed monthly |
| SAP CRM | No | Not publishedSource |
The whole table was last read in full on 2026-08-22, each price in the currency that vendor publishes for Europe. Any row read on a different day carries its own date. Vendors change prices without notice, so treat this as a starting point and confirm before you buy.
Salesforce
Salesforce is the enterprise CRM standard. Syncek is a focused CRM for small businesses.
SAP CRM
SAP CRM (now SAP Customer Experience) is enterprise software tied to SAP ERP. Syncek is a focused CRM for small businesses.
Oracle CX Sales
Oracle CX Sales is an enterprise sales suite inside Oracle Fusion Cloud. Syncek is a focused CRM for small businesses.
Zoho CRM
Zoho CRM lives inside the Zoho One business suite. Syncek is a standalone CRM that pairs with whatever you already use.
HubSpot
HubSpot is an all-in-one suite with everything bundled. Syncek is a focused CRM for small teams.
SugarCRM
SugarCRM is built for mid-market and admin-led deployments. Syncek is a self-serve CRM for small businesses.
Sources
Where do these claims come from?
Every limit, price and capability stated on this page is taken from the vendor's own published documentation. Vendors change their plans, so check the source if the detail matters to your decision.